Advocacy
Lucha Lunako is a proactive social enterprise actively tackling systemic challenges related to youth wellbeing. We do this through a combination of programmes AND advocacy work, which means we ‘tackle the problem’ from both sides: the individual and the societal. By supporting advocacy - and encouraging other stakeholders to do the same - we turbocharge our mission to address root causes of social challenges that affect youth empowerment and wellbeing.
Why advocacy matters

Addresses systemic injustices

Supports youth and their families

Promotes a high-functioning youth development environment

Aligns with Lucha Lunako’s mission to operate as a thought leader in youth wellbeing
Advocacy work is a crucial element in Lucha Lunako’s work for several reasons
The Youth Voice
To understand and support the youth of South Africa, we need to understand their story. Our Youth Voice initiative is a vehicle to capture the real life narrative of our youth, to demonstrate the exposure of our youth to societal influences through their lens. It is a mouthpiece for our participants to voice their concerns and share their experiences in the transformational journey of our youth development programmes.
Engaging in Youth Development Ecosystems
Lucha Lunako embodies its core principle, “We need to work together,” by collaborating within the youth development ecosystem to maximize impact. A key initiative, the Youth Development Collaboration Lab (YD Co-Lab), unites organizations and individuals to advance youth empowerment through a systems-thinking approach.
What is the Youth Development Ecosystem Mapping Project?
- Providing a greater understanding of who operates in the ecosystem;
- Encouraging collaboration amongst providers;
- Creating an awareness of opportunities in programmes on offer; Identifying programme gaps; and
- Enabling youth to access services located in proximity to them quickly.
To download a copy of the Youth Development Ecosystem Report or the Directory of Youth Development Organisations, visit: YD Co-Lab: Youth Ecosystem